How To Start a Soccer Blog: A Step by Step Guide (2025)
How do you start a soccer blog, or a football blog? Soccer blogging is a broad niche that offers endless opportunities for soccer enthusiasts to connect with fans, players, and coaches by sharing insights on various subniches about the game.
If you have a passion for the beautiful game, whether you’re a player, fan, coach, or even if you are just now getting introduced to the game, this guide will teach you how you can start your very own profitable sports blog. I’ve been blogging for about a year and thankfully I’ve been successful enough to quit my job and go full time with blogging as well as with my other side hustles, which include running soccer leagues and a private training program.
So if you are wondering how you can start doing the same continue reading this step-by-step tutorial.
How to Start a Soccer Blogging platform
When it comes to blogging you can choose whatever niche and subniches you want to write about, but the most important thing is that you have a plan and know what you want to stand out for.
Choose Your Subniche
The first thing you have to do when creating a soccer or sports blog is to choose a subniche and know your target audience. Focus on a specific aspect of soccer, such as coaching tips, player development, tactics, or any other subniche of the game that you’re passionate about and that you can easily connect with your audience.
Set Up Your Blogsite
Once you have chosen a subniche it’s time to choose a reliable platform like WordPress or Wix to create a professional-looking site. Ensure your blog layout is user-friendly, allowing readers to easily navigate through your site.
When creating a soccer blog you will also have to create a domain name that reflects your soccer niche, for example something like “EliteSoccerTactics.com,” and then select a web hosting provider that offers fast loading speeds and seamless data processing such as WPX hosting, which is what we use.
When you’re first starting out the most important thing to worry about when it comes to your website is having the right initial pages such as the home page, the about page, the contact details page, the legal pages like privacy policies, and the blog page. As you progress you can add more pages that are appropriate for your website.
Create High-Quality Content
The next step once you have a website, which does not have to be the best looking website at the beginning of your sports blog journey, is to focus on creating engaging and high quality content. Your content should provide value to your readers based on your website’s subniche and intended target audience and it is important to know the difference between keyword intents, which are informational and transactional.
Promote Your Blog
Once you have high quality content you need to find a way for people to find your posts fast and efficiently. You can do this by coming up with a content strategy plan which includes
- Good research on highly relevant keywords
- High quality back link strategies
- Improving the Search Engine Optimization (SEO) of your blog post
- Tracking data through Google analytics
- Leveraging social media accounts, email newsletters, and soccer forums to share your blog with fans, players, and coaches.
- You can also collaborate with other bloggers or write guest posts or sponsored posts for popular soccer sites to increase visibility.
Monetize Your Blog
Once you have set up your blog and you have an intended audience and subniche you need to find different monetization strategies to optimize your earnings.
Monetization Strategies for a Successful Sports Blog
Join affiliate programs
One of the primary ways of making money with a sports blog is through affiliate programs which offer commissions whenever someone buys a product using your affiliate link or discount code. You can join affiliate programs for all types of sports equipment and soccer related products such as:
- Soccer Gear
- Soccer Cleats
- Soccer bags
- Insoles
- Soccer Balls
- Shinguards
- Socks
- Shorts
- Soccer books
- Anything else related to the game such as soccer gifts
Use advertisement displays
Another way to earn passive income with your website is by placing ads on your blog about related items which can be done by using website like Google adsense.
Event / Live Blogging
Another successful way to make money with your blog is through event or live blogging, which means providing live updates, analysis, or a lot of content on current soccer matches, tournaments, news. This can include providing real-time updates and articles on current competitions such as the UEFA Champions League, the FIFA Football World Cup, or any other soccer league or tournament.
Become a writer for another sports or soccer website
If writing is truly your passion you can even write for other websites or do free lance writing jobs instead of only writing for your website. As you get more skills as well you can start providing more freelance services such as website building, keyword research, content calendar planning, etc.
Offer other Services
The final way to make money with your sports blog is by providing your own services such as what I do on my blogging platform- private soccer coaching, small-sided leagues, and pickup games for players.
Summary
Starting a soccer blog is a great way to share your ideas and insights about your niche to the world, plus it is a great way to turn your passion for the game into a profitable online business. By choosing the right subniche, setting up a user-friendly blog, creating high-quality content, and promoting it effectively, you can build an audience and establish authority in the soccer community.
Frequently Asked Questions
How do you create a profitable football-related blog?
To create a profitable soccer blog, focus on providing valuable content about key aspects like player development, decision-making skills, and game strategies, which resonate with players, coaches, and soccer fans. Then you can focus on expanding your reach by improving SEO, leveraging social media platforms, and partnering with affiliate programs related to soccer gear or coaching services.
How long should blog posts be?
Blog posts should be long enough to thoroughly cover a topic so the length may vary but a blog post will usually be anywhere from 500 to 2,500 words based on the main niche.
Where can I find websites to write guest posts for?
You can find websites to write guest posts by researching popular soccer blogs, sports websites, and coaching platforms by doing research. Here at The Art of Football we offer blog guest posts and if you are interested in learning more please reach out.
What is the best software to use to start a sports blog?
One of the best software options in the blogging world for creating your own blog as a beginner is WordPress. By creating a WordPress blog, you can easily organize and share valuable content about your soccer niche plus, the wordpress plugins, wordpress themes, wordpress dashboard, and even the wordpress cms are the best in the game.
